Nissan produces 100,000 Micra cars in India

Nissan has produced 100,000 Micra cars in India. The employees of the company celebrated the occasion at the Renault Nissan Alliance plant in Chennai. The first Micra compact hatchback rolled off the production line in May 2010. Since then the workforce has expanded to nearly 4,000 (from an original 1,500) to meet demand from within India and across the world.

The 45-billion Rupee (990 Mn USD) facility is the first dedicated Renault-Nissan Alliance vehicle manufacturing plant, and the 4th generation of the Micra is the first model to be produced there. It will be joined later this year by the new Sunny sedan, and in 2012 a commercial vehicle will be added to the line-up as part of a joint venture with Ashok Leyland Ltd.

Since its launch in India last July the Nissan Micra has driven a sales boost within the market, with over 15,000 units sold to date. The Micra is also produced at plants in Thailand, Mexico and China.

Chennai, which will have an overall plant capacity of 400,000 units at full ramp up, will ultimately supply Micra to over 100 countries across Europe, the Middle East and Africa. To date nearly 70,000 units have been shipped from the nearby Ennore deep water port.

Gilles Normand, Nissan Corporate Vice President for Africa, the Middle East and India, commented: �I would like to congratulate everyone associated with the Chennai plant on reaching what will be the first of many production milestones.

�The plant, which provides us with a skilled and localised production base, is a key part of our strategy for profitable and sustainable growth within India, and Micra�s success is only the first step in realising our potential within this market.

�Chennai is also crucial in terms of manufacturing high-volume, high-quality products for export to many world markets. With the continued strong support of the Tamil Nadu government, I hope that the facility will develop into one of Nissan�s most important production hubs.�

Nissan to launch Micra diesel on 10th December

Nissan Motor India Private Ltd will be launching the diesel variant of the Micra on 10th of December. The function will be held at the company�s Ichibaan Nissan dealership at 2:15 in the afternoon. Kiminobu Tokuyama, ME and CEO, Nissan India along with Manoj Kumar, VP � Operations, Hover Automotive India will preside over the press meet. Expect Motoroids to bring you live updates from the event, LIVE!
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See All Nissan Micra Models, Price, On Road Price, Colours and Variants Online!

Nissan announces commencement of Micra

Nissan is in the headlines these days as it tries to increase its foothold in India. Be it the BMW Z4 and Porsche Boxster rivalling 370z or the to be launched Micra, Nissan seems to have going in the right direction.

They had a few announcements to be made regarding their to-be launched Micra. The most important was that they have started commercial production of the car here in India.

The car in question will be displayed in showrooms on May 25th and pre-order bookings will start the same day at a nominal amount of Rs.50,000. Micra ( codename � W02A) will be produced in Oragadam, Chennai at the Renault-Nissan plant. The 640 acre big plant is worth of 45 billion Rupees. 1900 workers are on duty now, which will be increased to 3000 in the next two years. The plant can produce 4,00,000 cars at its full capacity, while the initial production will be of 2,00,000 cars only.

The pricing is yet to be done, though expect this Nissan to be priced competetively. The sales will begin in July this year.

Being built on Nissan's V-platform opens up possibility of other models making it to the Indian market.

Nissan will use their Chennai facility to produce Micra for the international market too. As we reported earlier, they sent a batch of cars for testing in the international market too. The export will begin this September.

Source: Motoroids