Mitsubishi Motors Malaysia, the exclusive distributor of Mitsubishi Motors passenger cars and commercial vehicles in Malaysia will launch two new variants of the popular Triton pick-up truck this June.
Backed by rally-proven heritage, Mitsubishi Motors Malaysia Sdn Bhd is confident of increasing its pick-up truck market share with the new 3.2-litre 4x4 automatic and 2.5-litre 4x2 manual variants.
The pick-up truck sales volume saw a remarkable growth with 3,480 units sold in 2007, up 59.6 per cent from 2006, making Mitsubishi Motors' pick-up truck the second most popular pick-up truck in the country with a 15.7 per cent share in the segment. "The two new variants of the Triton are expected to appeal to a wider market � the 3.2-litre 4x4 automatic is the most powerful pick-up truck in its class while 2.5-litre 4x2 manual variant is light on fuel and affordable. Meeting the needs of high-performance enjoyment and off-road ruggedness, Malaysians can choose the best variant to suit their needs � be it for daily use or weekend drive," said Mr Keizo Ono, Chief Executive Officer of Mitsubishi Motors Malaysia.
Prior to the official launch of the new variants, the Triton 3.2-litre 4x4 is estimated at RM100, 000 and the 2.5-litre 4x2 at RM60, 000. The current available model - Triton 4x4 automatic and manual which are equipped with 2.5-litre direct-injection common-rail intercooled turbodiesel engine are priced at RM91,782.00 and RM86,782.00 respectively (on the road with insurance).
The Triton pick-up truck has garnered immense response since its launch in November 2006. It has earned praises for its exceptional handling, best in its class engine performance, futuristic exterior styling and comfort of a luxury sedan. It was awarded the Pick-up Truck of the Year award at the New Straits Times/ Maybank Car of the Year Awards 2007. For the second year in succession, the Triton also claimed the top honours in the Pick-up of the Year category of the Autocar ASEAN Car of the Year Awards 2007.
Backed by rally-proven heritage, Mitsubishi Motors Malaysia Sdn Bhd is confident of increasing its pick-up truck market share with the new 3.2-litre 4x4 automatic and 2.5-litre 4x2 manual variants.
The pick-up truck sales volume saw a remarkable growth with 3,480 units sold in 2007, up 59.6 per cent from 2006, making Mitsubishi Motors' pick-up truck the second most popular pick-up truck in the country with a 15.7 per cent share in the segment. "The two new variants of the Triton are expected to appeal to a wider market � the 3.2-litre 4x4 automatic is the most powerful pick-up truck in its class while 2.5-litre 4x2 manual variant is light on fuel and affordable. Meeting the needs of high-performance enjoyment and off-road ruggedness, Malaysians can choose the best variant to suit their needs � be it for daily use or weekend drive," said Mr Keizo Ono, Chief Executive Officer of Mitsubishi Motors Malaysia.
Prior to the official launch of the new variants, the Triton 3.2-litre 4x4 is estimated at RM100, 000 and the 2.5-litre 4x2 at RM60, 000. The current available model - Triton 4x4 automatic and manual which are equipped with 2.5-litre direct-injection common-rail intercooled turbodiesel engine are priced at RM91,782.00 and RM86,782.00 respectively (on the road with insurance).
The Triton pick-up truck has garnered immense response since its launch in November 2006. It has earned praises for its exceptional handling, best in its class engine performance, futuristic exterior styling and comfort of a luxury sedan. It was awarded the Pick-up Truck of the Year award at the New Straits Times/ Maybank Car of the Year Awards 2007. For the second year in succession, the Triton also claimed the top honours in the Pick-up of the Year category of the Autocar ASEAN Car of the Year Awards 2007.
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